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Perpetual Traffic

Perpetual Traffic is a weekly podcast produced by the Scalable Media Network and hosted by Ralph Burns and Kasim Aslam. The duo share cutting-edge strategies on acquiring leads and sales for your business through paid traffic. Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of the hosts. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
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Now displaying: Page 1
Mar 22, 2016

In episode 37, the Perpetual Traffic experts are sharing the biggest mistakes they see people making while running paid traffic… and their solutions for not falling into the same traps.

If you’re running traffic on Facebook and want to see better results, and more return on your Facebook advertising — you need to make sure you’re not committing any of these mistakes. And if you are — fix them using the experts’ suggestions.

IN THIS EPISODE YOU’LL LEARN:

  • How people are falling flat while optimizing and scaling their ads (<< This is the biggest mistake Molly sees advertisers making).
  • The biggest mistake most advertisers are making when it comes to their targeting (<< and the sweet spot you’ll want your target audience to fall into)
  • The Facebook targeting option that will get you better results, and better targeted results for your ads.
  • How your campaign objective should be used to give your ads a long and fruitful life.

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Episode 33: The Ad Grid: How to Build Campaigns that Convert and Scale

Facebook Flex Targeting: Now You Can Have Your Cake AND-OR Eat It Too

Episode 08: Ad Targeting: Put Your Offer In Front of the Right People

 

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