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Perpetual Traffic

Perpetual Traffic is a weekly podcast produced by the Scalable Media Network and hosted by Ralph Burns and Kasim Aslam. The duo share cutting-edge strategies on acquiring leads and sales for your business through paid traffic. Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of the hosts. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
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Now displaying: December, 2020
Dec 29, 2020

We bring you the *last* episode of Perpetual Traffic in 2020, which means it’s time for reflections and predictions. In this episode, Ralph and Amanda talk about their biggest takeaways of the year and what predictions those takeaways have them making in 2021. Listen to learn how Tier 11 did in 2020, how Ralph and Amanda view the new iOS update and its impact on ads, and what they’re gearing up for in the new year.

RESOURCES MENTIONED IN THIS EPISODE

Work with Tier 11

How To Double Your Customers, Sales, & Profits with A/B Testing | Conversion Fanatic

T&C 360i Session Recordings

How Apple’s iOS 14 Release May Affect Your Ads

Key Takeaways from Facebook’s Major iOS 14 Updates Today

Preparing our Partners for iOS 14: Impacts to App Advertisers and Developers

Apple’s new privacy features have further rattled the location-based ad market

Speaking Up for Small Businesses | Facebook

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Dec 22, 2020

What is one of the best social media marketers in the world doing to adapt to the constant algorithm changes? This week’s guest is the #1 infomercial host who boasts over 5 million followers and 70 million podcast downloads. In this episode, Chalene Johnson explains how she’s navigating Facebook changes, what type of content she’s posting to get the most engagement, her best-performing ad (right now!), and more.

RESOURCES MENTIONED IN THIS EPISODE

Work with Tier 11

Conversion Fanatics Free Book Download (Double Your Sales!)

Video Leap

Mixcord

Beach Body On Demand

Insta Club Hub

Chalene on Instagram

Episode 281: 5 Big Takeaways from ‘The Social Dilemma’ Movie

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Dec 15, 2020

This week we talking to one of the world’s foremost experts on social media marketing. In this episode, the ‘Queen of Facebook’ Mari Smith is talking about the future of Facebook. Listen to get updates on what to expect from the platform in 2021, what the best types of content are if you’re thinking about going Live, her tips for starting a Facebook group (do you need to hire a Community Manager?), and more.

RESOURCES MENTIONED IN THIS EPISODE

Work With Tier 11

T&C3 60i

Conversion Fanatics

Start your Free HEY Trial

Zuckerberg’s Privacy Manifesto

Live Shopping on Facebook

Wave.Video

Agorapulse

InVideo.io

Boosted Video Maker

Facebook Paid Online Events

Instagram and Messenger Integration

Socialbakers Q3 Trends Report

7 Ways Businesses Can Use Facebook Live

GO LIVE with Mari Smith

Mari’s Articles on Social Media Examiner

Mari’s Website

Mari on Facebook

Mari on Instagram

Mari on Twitter

Mari on LinkedIn

Mari on YouTube

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Dec 8, 2020

Facebook ad success doesn’t equal having a bigger budget to put behind your ads. In this episode, Nehal Kazim is giving us his hack for Facebook advertising success. It’s not just adding more budget, it’s all about finding pockets of your market where you can reach new audiences and continue to expand and scale your business. Listen to hear examples of how Nehal is using this hack with his agency clients right now.

RESOURCES MENTIONED IN THIS EPISODE

Work with Tier 11

5-Day Epic Challenge

$100 LinkedIn Ad Credit

Conversion Fanatic Free Book Download (Double Your Sales!)

Creative System For Doubling Scale and ROAS

DFY Creatives by Ad Pros

Nehal on Facebook

Ad Pros on Facebook

 

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Dec 1, 2020

After a year like 2020, we’ve never been so reminded about the importance of having predictable selling systems. In this episode, Scalable’s Head of Marketing Matt Swan and Head of Sales and Success Michael Ashcraft explain their predictable selling system for high ticket programs. Listen to learn the 5-step formula DigitalMarketer is using to sell their high-ticket offers (like becoming a DM Partner or our ELITE Coaching Program) and how you can adapt it to fit your high ticket program.

RESOURCES MENTIONED IN THIS EPISODE

The 4-Step Agency Growth Funnel

DM Partner Intake Form

DM Partner Qualification Page

Matt Swan on LinkedIn

Michael Ashcraft on LinkedIn

Work With Tier 11

T&C360i

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

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