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Perpetual Traffic

Perpetual Traffic is a weekly podcast produced by DigitalMarketer and hosted by Ralph Burns (Tier 11) and Amanda Powell (DigitalMarketer) The duo shares cutting-edge strategies on acquiring leads and sales for your business through paid traffic. Paid traffic is the act of putting your product, service, or message in front of your target audience… it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buying expert or you’ve yet to create your first Facebook or Instagram ad, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the paid traffic strategies developed at DigitalMarketer with the real-life agency experience of Tier 11. Listen to real stories of business owners just like you and how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.
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Now displaying: November, 2020
Nov 24, 2020

Yup, this week we’re talking about THAT movie. It’s the movie that every marketer watched with one eye open as they saw the platform they spend so much of their working hours inside of in a new light. In this episode, Ralph and Amanda let you know what they think about The Social Dilemma and their 5 biggest takeaways from the movie.

RESOURCES MENTIONED IN THIS EPISODE

Get $100 in LinkedIn Advertising Credits

Work with Tier 11

What the Social Dilemma Gets Wrong

How Using Social Media Affects Teenagers

Equifax Hack: 5 Biggest Credit Card Data Breaches

The Binge Breaker

Facebook to temporarily halt political ads in U.S. after polls close Nov. 3, broadening earlier restrictions

Facebook Ad Library Report

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Nov 20, 2020

Not expecting to see this episode pop up on your podcast platform? We couldn’t let Black Friday and Cyber Monday go by without giving you our 7 essential tips to crush your ads during the holiday sales. Listen to learn how Tier 11 is gearing up for one of the biggest ad weeks of the year.

RESOURCES MENTIONED IN THIS ARTICLE

About Campaign Budget Optimization

Dynamic Ads

Choose The Right Ad Objective

Episode 106: How Much Can You Afford to Pay to Acquire a Customer?

How Much Can You Afford to Pay to Acquire a Customer? The 5-Step Customer Acquisition Cost Formula

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Nov 17, 2020

A Predictable Selling System means that despite a year like 2020, you can feel confident that your business will survive. In this episode, Ryan Deiss explains the Predictable Selling System we’re using at DigitalMarketer so you can create your own. Learn how to create your PSS’s messaging and structure so you can stand out and get the predictability in your business that you’ve been looking for.

RESOURCES MENTIONED IN THIS EPISODE

Work with Tier 11

Get $100 in LinkedIn Advertising Credits

Drift

55 Year Old Golfer Ad by John Carlton

Pizza Turn Around | Domino’s

Google Trends

Reddit

Lab Plus | DigitalMarketer

Episode 232: The Most Important Thing You Need to Dial In When Advertising on Facebook

Episode 43: Ryan Deiss Shares 4 Steps to Crafting and Optimizing the Perfect Offer

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Nov 10, 2020

Could your business grow faster if you had the perfect website? In this episode, VP of Growth at WP Engine David Vogelpoh shows us the essential WordPress plugins you can use to create the perfect visitor experience. Learn how to use these tools alongside A/B testing to create a compelling and highly converting website using WordPress.

RESOURCES MENTIONED IN THIS EPISODE

WP Engine

Join the 21 for ‘21 Challenge (For Free!)

Work with Tier 11

David on LinkedIn

David on Twitter

StudioPress

Flywheel

WP Rocket

Local WordPress

All-in-One WP Migration Plugin

Genesis Blocks Plugin

Genesis Custom Blocks Plugin

WebPageTest

Page Speed Insights

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

Nov 3, 2020

Is it still possible to go viral these days? If you ask Joseph Wilkins, founder of Funny Sales Videos, the answer is: absolutely. In this episode, Joseph will explain his 7-step process for creating viral sales videos, the same strategy that has gotten one of his client’s over 20,000,000 million views on ONE sales video. Here’s a sneak peek: Step 1: Nail down your customer avatar…

RESOURCES MENTIONED IN THIS EPISODE

Join the 21 for ’21 Challenge (For Free!)

Tru Earth Video

Funny Sales Videos

Episode 258: How Ryan McKenzie Scaled His eComm Biz to 7 Figures/Month Using Micro-Influencers

Episode 254: How Travis Chambers Created YouTube’s #1 Ad of the Decade

Creativity, Inc. by Ed Catmull

Harmon Brothers University 14-Day Script Challenge

Talitha Hanks | TMG

Fiverr 

Joseph on LinkedIn

Conversion Fanatics

WP Engine

Work with Tier 11

Thanks for joining us this week. Want to subscribe to Perpetual Traffic? Connect with us on Apple Podcasts and leave us a review.

Apple Podcasts not your thing? Find us on Spotify, Stitcher, TuneIn, or at DigitalMarketer.com.

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