Are you confused or frustrated by the Facebook pixel?
The experts will simplify things and explain the three ways they use the Facebook pixel without any “scary” code talk. Join the PT crew as they demystify the Facebook pixel and explain how you can use it to track, retarget, and optimize your campaigns.
IN THIS EPISODE YOU’LL LEARN:
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Episode 47: Facebook’s New Conversion Pixel: What You Need to Know
How to Use Facebook Advertising Pixels to Create High Converting Ad Campaigns
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500% ROI from Facebook Messenger?! This is big.
Listen as Molly details how DigitalMarketer used the new Facebook Ad Messenger Placement to start over 300 conversations with their fans and customers, which led to a 500% ROI in just three days! Discover how this strategy is applicable to any business advertising on Facebook.
IN THIS EPISODE YOU’LL LEARN:
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
The link DigitalMarketer uses in their Facebook ads to send users to Messenger (think Molly’s T&C example): m.me/digitalmarketer
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Are you having problems controlling your Facebook ads and keeping your conversion costs in check as you scale?
Take back control from the Facebook ad platform using the Michigan Method, the “multivariate testing technique on steroids.” Ralph reveals how to use this strategy (and the origins of its name), so you can get the best ad results. This episode goes above and beyond the tactics discussed in Episode 69.
IN THIS EPISODE YOU’LL LEARN:
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Episode 33: The Ad Grid: How to Build Campaigns that Convert and Scale
Episode 69: How to Structure a High-Converting Facebook Campaign
Episode 70: 5 Facebook Ad Features We’re Using and Why
Keith’s $1 Trail for Facebook Ads University (for the webinar)
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Listen in as the experts explain five Facebook ad features they're using to drive ROI and save time. Some are new updates (like true split testing on Facebook!), and others are underutilized tools that quickly allow you to see how your ads are performing.
IN THIS EPISODE YOU’LL LEARN:
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Episode 01: The Future of Paid Traffic
Episode 63: How Ezra Firestone Sold 84,583 Jars of Face Cream Using Video Ads
Episode 69: How to Structure a High-Converting Facebook Campaign
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Have you been wondering about Facebook objectives, ad sets, and split testing?
Listen in as the experts detail the campaign structure, so you can utilize the platform to get the best results for your business.
IN THIS EPISODE YOU’LL LEARN:
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
Episode 30: Ad Targeting: A B2B & B2C Case Study
Episode 43: Ryan Deiss Shares 4 Steps to Crafting and Optimizing the Perfect Offer
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